Promotions and
Publications
Quintessence uses the Internet a lot for promotions and publications.
Putting information on webpages and using online groups and mailing lists to
keep people who are interested up to date, that can often be
done for a fraction of the time and cost involved in physically
mailing information. Quintessence is behind much of
the WEBdesign for the Optionality Network
- for some technical tips, see the pages on
webdesign,
promotion
and search engines.
Quintessence acts as an agent for artists, including
DonParagon, Panta Rei and
Axana, organizing and promoting performances, presentations, workshops,
dance acts, guest appearances, etc. At such events, associated recordings,
flyers and other publications can be distributed. Networking and
cross-promotion are important benefits when such activities are combined.
An important part of promotional work is maintaining details of contact persons,
events, groups and mailing addresses, for correspondence and updates.
Quintessence has over the years distributed
many newsletters, magazines, papers and policy documents, e.g. on the
topic of homeschooling on behalf of WHEN, the World Home
Education Network. Optionality
Magazine was distributed by Quintessence monthly from January
1991 to end 1998 as a paper-based magazine. It transformed into
an online newsletter and eventually spread out over various online
groups, lists and websites.
Many of Optionality Magazine's articles and poems can
still be read on the web. Start-ups such as PageTV like to
benefit from the shared utilities of the Optionality Network.
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comparative
analysis method. In this method, objects are
comparatively analysed from a pre-defined
perspective. A broad range of objects can be
compared with each other in such an
analysis, which can cover ideology, philosophy, politics,
marketing strategy, electoral
campaigns, company policy, historical developments,
cultural trend analysis or future scenarios - in theory, any
objects can be taken for in-depth analysis that can reasonably be
compared with each other. Such an analysis is typically
concluded with a report describing how the objects
compare and what can be expected for the future. Importantly,
Quintessence typically takes
the perspective of optionality, as described in
DonParagon's ![[ Presentations ]](EVENT.gif)
